Booking Playboi Carti

Playboi Carti Biography

The American rapper known as Playboi Carti was born Jordan Terrell Carter in 1996 in Atlanta, Georgia. Carter spent his formative years growing up in Riverdale, where he was far more interested in music than in school; he would frequently skip classes to write and record his own music, initially doing so under the moniker “Sir Cartier.”

Playboi Carti released his first mixtape under Sir Cartier in 2012. By the time he was seventeen, he had adopted Playboi Carti as his official performance name, and by 2015, he’d risen to prominence with the song “Broke Boi,” which garnered him significant buzz. After signing with Interscope Records, Playboi Carti teamed up with some of the industry’s most notable rappers—including ASAP Rocky and Lil Uzi Vert—to record his major label debut. The result was the self-titled mixtape, Playboi Carti, which rose to the number twelve spot on the mainstream charts in the United States and into the top ten on both the R&B/hip-hop and Rap charts. The mixtape also garnered Carti significant praise from multiple industry publications, including Spin, Pitchford, and XXL.

Since his auspicious rise, Playboi Carti has become not only one of rap’s fastest rising stars, but also a fashion icon for the age. The publication GQ has tapped Carti as a “leader of youth style,” and multiple fashion lines—including Kanye West’s Yeezy Season 5 and the Adidas label—have featured the artist in their print ads. On the music front, Playboi Carti recently released his first top ten single, “Magnolia,” in 2017. He also appeared as a featured artist on the collaborative singles “RAF” (with ASAP Rocky, ASAP Rob, Lil Uzi Vert, and Frank Ocean) and “Summer Bummer” (with Lana Del Rey and ASAP Rocky.)